In the Press
Six technologies that will facilitate change within the automotive retail industry
Eric Miltsch, Headlight
Automotive consumers have been asking for change for a long time. Changes that improve how they shop, how they buy and, most importantly, their overall experience and satisfaction.
Discover where Hendrix, Nirvana, Springsteen, others once rocked
John Cook, TechFlash
Imagine if the walls of some of the country’s most famous music venues could talk. You know they’d be filled with legendary stories of sex, drugs and rock and roll.
Whrrl, Still Trying To Find Its Way In Location, Focuses On “Footstreams”
MG Siegler, TechCrunch
Much of the web is based around clickstreams. The latest version of Whrrl, a location-based application by Pelago, wants to take that concept into the real world, with “footstreams.”
Activist’s Web site, tweets put new face on homelessness
Valerie Streit, CNN.com
Fourteen years ago, Mark Horvath was in crisis. The former exec was living on the streets in Hollywood, California, where for a dollar he let people take a photograph of his pet iguana, named Dog.
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Black Friday gets social
Marianne Pfeifer, Examiner.com
Collective Bias, an interactive marketing firm that connects brands with shoppers at the store shelf by facilitating conversation and building relationships, has partnered with Whrrl…
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How to: Use Social Media to find Black Friday deals
Susan Payton, Mashable.com
We’re a week away from Black Friday and just a few years ago, if you wanted to find the best deals, you had to wait for the sales flyers to hit your newspaper or mailbox.
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Fifty Best Tech Startups – “The Next Google?”
Aaron Ricadela, Business Week
BusinessWeek and YouNoodle’s list of 50 tech startups includes young companies like Cloudera, Project Better Place, and Scribd that are poised for growth.
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Press Releases
| InvisiblePeople.tv Begins Road Trip U.S.A Tour | July 15, 2009 |
| Pelago Announces Whrrl v2.1 Update Now Available for iPhone | June 23, 2009 |
| Whrrl v2.0 Adds SMS and Digital Camera Support | March 26, 2009 |
| Pelago Launches Whrrl v2.0 | March 13, 2009 |



