Pelago, Inc.

How Whrrl and other technologies are changing the face of the automobile retail industry

Eric Miltsch posted a great blog post this week on Headlight – a digital automotive trends blog from Razorfish – about how six technologies are changing the face of the automobile retail industry. We were very pleased to see Whrrl and our Merchant Program was mentioned as one of these breakthrough technologies!

The article talks about geo-location services whereby you can offer an incentive for consumers to visit and engage them with new discount/promotional ideas. That got us thinking, and we have an idea.

How about having customers check in on Whrrl, take a picture of the hot new car model, and then tweet it out for a chance to win a prize from the dealer? Or, you could have customers share details and pics from their test drive, creating a “virtual test drive” for other customers, which would lure them take their own test drive?

We’re fired up with ideas- what are yours?

Here’s the article:

Headlight-blog-post-screen-

Push notifications and merchant offers now live in iPhone app store

We’re always movin’ and a shakin’ here at Whrrl – proud to be constantly pushing out new updates and features that our users have been requesting.

All iPhone users should have a Whrrl update in the app store available for download now. This update includes two significant features that we’ve been working hard to include:

  1. Push notifications
  2. Merchant offers (deals available near or at the place you check in at. To read more about our merchant offer program, go here: http://faq.whrrl.com/merchants)

We’ve also fixed a few known bugs in this version too. To get the latest app, got to http://whrrl.com/getiphone.

As usual, we love to hear feedback from our users. Shake your iPhone to send in feedback, or email any thoughts, bugs, ideas, etc that you might have to feedback@whrrl.com.