Discover Belgrade’s most fragrant secret in a visit to Parfimerija Sava — the city’s oldest perfume atelier, open since 1954. Tucked away in the historic center, this charming workshop has been creating signature scents for generations, preserving the timeless elegance of pre-war Yugoslavia. Step inside and be welcomed by your host, who will share the unique story of this family-owned perfume house — a legacy of passion, tradition, and artisanal skill. Meet the master perfumer, who continues the family craft of blending rare essences into unforgettable fragrances. In the cozy, vintage-filled atelier, you'll be guided through a personalized scent journey. Learn about different fragrance notes, experiment with blends, and with expert help, create a custom perfume that captures your style and spirit. Leave not only with a bottle of your own signature scent, but with a meaningful memory — a sensory souvenir of Belgrade, crafted just for you.