• World's first AI interactive Baby Shark exhibition
• Transform into your own shark avatar with cutting-edge AI technology
• Real-time conversations and adventures with the Shark Family
• 5 unique themed zones with interactive AI content
• Located at DDP (Dongdaemun Design Plaza), Museum Exhibition Hall 2, Seoul

• BECOMING SHARK

Restricted Area – Humans Not Allowed

A secret passage opens—accessible only to “sharks.”

The moment you accept Baby Shark’s invitation and enter the deep sea,

a special experience awaits where you transform into a shark.

Interact with the Shark Family in real time

and explore a vivid underwater world that responds to your movements and
voice.

Your choices shape a one-of-a-kind story—just for you.

• Star Band Connecting Every Experience

Enjoy AI-powered interactive content through the Star Band

across diverse underwater-themed zones:

01 Become a new “you” — reborn as a shark through AI

02 Real-time conversations with the Shark Family who speak to you first

03 Create your own theme song by combining genre, instruments, lyrics, and
rhythm

04 Craft your own unique dish with your special recipe

05 Escape the shipwreck through routes shaped by your choices

Are you ready to transform into a shark

and become a special guest in the ocean?